Joshua Keith Design – Personal Brand Design

And no, it doesn't stand for just kidding...

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My Very Own Logo

For one of my first university projects, I make a brand design for my own design company. It was supposed to capture me in a design, which is existentially a difficult task. All I knew at the time was that I loved 70s aesthetics and I felt my type of design was right in the middle of expressive and corporate. I used 70s style designs and colors and made a logo of my initials with the dot of the j becoming a curved to of the k.